January 4, 2021
Visual evaluation of a product’s color is an important step in a color management workflow. Brand owners, product designers, and manufacturers across the supply chain need to evaluate color under a standard light source to ensure consistent color quality throughout the design and manufacturing process. To help achieve this goal industries have developed international standards […]
October 19, 2020
New lamp combines the benefit of LED technology with ISO 3664:2009 compliance. GTI has announced the availability of a 48” D50 LED lamp for its Graphiclite Color Viewing Systems. This new lamp conforms to the ISO 3664:2009 viewing standard. GTI’s new LED lamp offers a Color Rendering Index (CRI) >98 for 48″ Graphiclite D50 […]
July 1, 2020
The international standard for viewing color in graphic arts and photography is ISO 3664:2009. The standard specifies a color temperature of 5000K and spectral power distribution of CIE D50. Correlated Color temperature is measured in Kelvins on a scale of 1,000 to 10,000. It describes the color of light and correlates to the color a […]
April 24, 2020
The color we see depends on several factors including the light source in which it is viewed, the intensity of the light, and the background colors in the viewing environment. Color plays a key role in a consumer’s buying decision and in establishing brand awareness. The supply chain must get it right to help ensure […]
November 12, 2019
What is soft proofing? Soft proofing is the ability to view an accurate representation of a digital file on a monitor before it is printed. This visual representation (soft proof) of the final artwork replaces a traditional hard copy proof and can serve as a contract between supplier and buyer. If properly implemented and maintained […]