April 24, 2020
The color we see depends on several factors including the light source in which it is viewed, the intensity of the light, and the background colors in the viewing environment. Color plays a key role in a consumer’s buying decision and in establishing brand awareness. The supply chain must get it right to help ensure […]
January 22, 2020
At twenty2, the staff uses a pair of specially designed wall viewing luminaires to deliver proper light intensity and uniformity over a large vertical viewing surface, helping them to consistently provide a high-quality product. A Connecticut-based design studio, twenty2 produces high-end, made-to-order wallcoverings – wallpapers, grasscloths, murals, and more – for the home decor market. […]
December 13, 2019
How a color appears has a lot to do with your point of view. That’s because a color can appear differently depending on the light source – such as daylight, store light, office light, or home light – and other factors. This variability can be a headache not only for creatives but the whole supply […]
November 12, 2019
What is soft proofing? Soft proofing is the ability to view an accurate representation of a digital file on a monitor before it is printed. This visual representation (soft proof) of the final artwork replaces a traditional hard copy proof and can serve as a contract between supplier and buyer. If properly implemented and maintained […]
July 19, 2019
Proper lighting is essential for effective color matching because the appearance of an object is significantly influenced by the light source and the environment in which it is viewed. Daylight, store light, and home light are a few examples of common light sources that are being used in color matching applications. Regardless of what type […]